Dien May Xanh's IPO raises over $500 million
Photo: tinnhanhchungkhoan.vn

Announced on July 1, the initial public offering (IPO) will see Dien May Xanh (DMX) shares begin trading on the Ho Chi Minh City Stock Exchange in August.

On June 30, the company’s Board of Directors issued Resolution No.14/NQ/HĐQT/ĐMX-2026, approving the results of the IPO. A total of 166,438,500 shares were successfully allocated (equivalent to 93 per cent of the offered volume and representing 13.1 per cent of the company’s voting shares after the offering) to 2,646 investors.

In finalising the allocation, the Board of Directors approved the further allocation of part of the 13,386,900 shares that remained unsold. Accordingly, Robert Alan Willett, a member of the Board of Directors, subscribed for 325,000 shares at VND80,000 ($3.08) per share, for a total value of VND26 billion ($1 million); these shares are subject to a one-year transfer restriction from the close of the offering in accordance with regulations. The remaining 13,061,900 unsold shares were cancelled and not counted towards the company’s charter capital.

At the IPO price of VND80,000 per share, the actual proceeds from the transaction reached more than VND13.32 trillion (over $500 million). The completion of the IPO will raise DMX’s charter capital from VND11.01 trillion ($423.46 million) to VND12.68 trillion ($487.69 million), corresponding to 1,267,722,000 shares outstanding – a scale that secures DMX’s position as the CE/ICT retailer with the largest charter capital in the market.

The offering results further confirm DMX as one of the most closely watched transactions on the stock market, drawing the participation of nearly 30 institutional investors representing close to 60 domestic and foreign investment funds, alongside nearly 2,600 individual investors. These financial institutions absorbed up to 90 per cent of the total registered volume; of which foreign institutional capital played the leading role at 73 per cent, with domestic institutions accounting for 17 per cent.

With 90 per cent of the volume held by institutional investors and long-term funds, DMX’s shareholder base is regarded as high in quality. This reflects institutional investors’ long-term confidence in the business and helps mitigate short-term profit-taking pressure once the shares begin trading. Following the IPO, Mobile World Investment Corporation holds nearly 86 per cent of DMX’s charter capital.

This is a notable outcome, as the transaction – exceeding half a billion US dollars in size – was executed during a period of heightened market volatility, marked by intensifying net selling by foreign investors. Despite this backdrop, major international capital still chose to invest in DMX.

The foundation for the successful IPO is Dien May Xanh’s steady business growth. In the first five months of 2026, consolidated net revenue reached more than $2 billion, up 33 per cent on-year and completing 45 per cent of the full-year plan after only 5 of 12 months.

This growth was driven entirely by deeper market penetration, with same-store sales growth maintained at 33 per cent while no new stores were opened in Vietnam during the period. In Indonesia, the Erablue chain reached 245 stores, with revenue up 93 per cent on-year.

On the back of this momentum, DMX is on track to exceed its 2026 plan, with revenue and net profit after tax projected to grow 30 per cent and 50 per cent on-year, respectively. This provides the foundation for DMX to deliver on its commitment to pay a cash dividend of VND4,000 (15.4 US cents) per share immediately after listing, equivalent to a 5 per cent dividend yield on the IPO price.

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For decades, investment migration has largely been tied to financial capital, with investors seeking overseas residency typically expected to commit substantial funds to real estate, businesses, or government-approved vehicles.

Australia is now taking a different approach. Following the termination of its Business Innovation and Investment Programme in 2024, the government has introduced the National Innovation Visa (NIV) to attract entrepreneurs, founders, investors, researchers, and individuals with notable international achievements.

Australia shifts immigration focus from capital to talent

With the introduction of the NIV programme, the country is signalling a broader shift in immigration policy – from attracting capital to attracting capability. The programme places greater emphasis on an individual’s ability to generate innovation, commercialise ideas and contribute to Australia’s long-term economic growth than on the size of their investment portfolio. Rather than replacing one investment visa with another, Australia has redefined what it considers to be a valuable economic contribution.

Human capital takes centre stage

The decision reflects a broader transformation in Australia’s economic priorities.

As industries such as AI, advanced manufacturing, clean energy, biotechnology and digital technologies reshape the global economy, governments are increasingly competing for highly skilled entrepreneurs, researchers, and innovators instead of simply competing for investment dollars.

Under this strategy, individuals with internationally recognised achievements, commercial innovation, research excellence or leadership in priority industries are viewed as long-term economic assets capable of creating businesses, developing new technologies, generating employment and strengthening national competitiveness.

In this context, human capital has become as strategic asset alongside financial capital.

A global race for talented entrepreneurs

Australia is not alone.

Across developed economies, immigration policy is increasingly being used as an economic development tool. Rather than measuring applicants solely by their net worth, governments are placing greater value on intellectual property, entrepreneurial achievements, research output, industry recognition and the potential to contribute to future-focused sectors.

The National Innovation Visa reflects this direction by targeting individuals whose expertise aligns with Australia’s strategic priorities, including AI, cybersecurity, advanced manufacturing, health and medical technologies, clean energy, fintech, agri-tech and other innovation-driven industries.

The objective extends beyond attracting successful individuals. It is about strengthening Australia’s capacity to innovate, improve productivity and remain globally competitive over the coming decades.

Australia shifts immigration focus from capital to talent

Over the past decade, Vietnam has emerged as one of Southeast Asia’s fastest-growing innovation ecosystems. A new generation of entrepreneurs has built technology companies, expanded into international markets, secured overseas investment, registered intellectual property and collaborated with multinational corporations, research institutions and global universities.

Achievements that were once viewed primarily as professional milestones are increasingly becoming valuable credentials within Australia’s talent-focused immigration framework.

For founders, technology executives, researchers and specialists, the strength of a professional profile may now carry greater weight than the size of an investment.

A great opportunity for Vietnamese entrepreneurs

The changing landscape also creates new opportunities for Vietnamese professionals and business leaders.

Rather than asking how much capital an applicant can invest, the conversation is increasingly centred on what value that individual can create for the economy over the long term.

Professional achievements, innovation capability, commercial impact, industry leadership and international recognition are becoming important indicators of an applicant’s potential contribution.

For many globally minded entrepreneurs, investing in personal capability, through innovation, expertise and a proven track record, has become an investment in itself.

Australia shifts immigration focus from capital to talent

As governments compete more aggressively for world-class talented professionals, investment migration is evolving beyond financial resources. It demands a carefully structured strategy that presents an applicant’s achievements, experience and long-term contribution in a way that aligns with national priorities.

With more than three decades of experience in immigration law across multiple jurisdictions, Harvey Law Group advises entrepreneurs, business leaders and highly skilled professionals on developing competitive profiles and identifying immigration pathways aligned with their long-term global ambitions. For more information about the National Innovation Visa, please contact Harvey Law Group at +84 91 444 1016.

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On April 15, the National Innovation Centre (NIC) under the Ministry of Finance, in collaboration with Trade and Investment Queensland (TIQ), hosted the Education for Innovation Showcase in Hanoi, bringing together around 80 representatives from government agencies, universities, research institutes and businesses across Vietnam and Australia.

More than a commemoration of history, the occasion is an opportunity to reflect on a legacy of reinvention, honour the people who have shaped that journey, and look to the future of communication – marketing transformation in Vietnam.

Publicis Groupe marks century of excellence globally and three decades in Vietnam
Publicis Groupe Vietnam’s leadership team on stage, expressing their gratitude to the talents, clients and partners who have accompanied the company on its journey in Vietnam

From its origins as a small creative hot shop in Montmartre, Paris in 1926, Publicis Groupe has transformed into the industry’s leading holding company employing more than 114,000 professionals across 100 markets with globally recognised capabilities under an integrated model.

What began as a pioneering office in Vietnam with just 15 people in 1996 has evolved into the country’s market-leading group, now home to 10 agency brands with 700 people.

Publicis Groupe was the first international communications group to establish an official legal presence in Vietnam through the Saatchi & Saatchi and Leo Burnett representative offices, before they united under the goup umbrella.

Building on this early foundation and driven by tireless efforts, Publicis Groupe Vietnam has gone on to make its mark in some of the most prestigious international creative arenas, including the market’s first Cannes Lions Award in 2007, and in recent years, Clio Awards, New York Festivals Advertising Awards, Spikes Asia, AdFest, Effie APAC Awards and MMA Smarties, reflecting the strength of both creative excellence and marketing effectiveness.

Locally and regionally, Publicis Groupe Vietnam has also built a consistent track record as Campaign Asia’s Agency of the Year, with recognitions across Creative, Media, Digital Innovation and PR, underscoring the breadth of its integrated capabilities. Each accolade stands as a powerful testament to the integrated strength of the Power of One model and a bold statement of Vietnamese creative talent on the global stage.

Over the past three decades, as Vietnam has emerged as one of Asia’s most dynamic markets, Publicis Groupe Vietnam has grown alongside the country’s transformation, continuously expanding its capabilities, investing in talent and supporting clients across an increasingly connected and competitive landscape.

Speaking at the celebration, Hoang Thi Mai Huong, chairwoman of Publicis Groupe Vietnam, said, “At the heart of our 30 years of success in Vietnam are two essential elements: our incredible people – while technology can work wonders, it’s their passion and creativity that bring our work to life with a soul, and our deep love and respect for Vietnamese culture, which not only helps creates our most effective campaigns, but also fills our hearts with joy.”

Kate Bayona-Garcia, CEO of Publicis Groupe Vietnam, added, “We are celebrating the people who made Publicis Groupe Vietnam what it is today – our visionary clients who trust us with their bold ambitions, our dedicated partners who help us make the impossible possible, and of course, our brilliant talents whose creativity and devotion are the living heartbeat of our journey.”

“We are also celebrating our spirit of courage and resilience to go through uncomfortable transformations if it means fuelling growth for our clients and our people. A decade ago, we radically dismantled our agency silos to form the ‘Power of One,’ preparing us for the future that is now before us. Today, as we step into a new century of change driven by AI, it is this same spirit that assures me our best years are still ahead of us,” she said.

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Supply chain transparency has become a top priority for fashion brands and the textiles industry. What are the key factors driving this shift?

Lynch: Adoption is largely being driven by tightening global regulation, shifting trade dynamics, and increasing demand for evidence-backed origin claims from regulators, brands and consumers.

The future of textile traceability: Building trust through science
Oritain chief customer officer Gemma Lynch

Despite widespread investment in traceability, supply chain risk continues to persist, as our 2026 Supply Chain Intelligence Report found that 90 per cent of brands analysed in our 2025 Market Insights Programme had at least one result consistent with prohibited cotton, highlighting the limitations of documentation-based approaches and accelerating demand for independent verification.

The market is evolving towards continuous, programmatic verification models, where origin verification becomes embedded into ongoing supply chain and sourcing strategies rather than treated as a one-off compliance exercise.

What are the biggest challenges brands and textiles supply chains face today in proving the authenticity and origin of their raw materials?

Lynch: Regulatory scrutiny is heightening across multiple markets, from the US with the evolving tariff landscape, recent Section 301 investigations, and an uptick in enforcement due to the Executive Order “Strengthening Customs Enforcement,” to the EU Forced Labour Regulation and impending EU Deforestation Regulation. This environment highlights that documentation alone is no longer sufficient in complex, multi-tier supply chains, particularly where raw material origin is under regulatory scrutiny.

A verification-first approach enables companies to take a proactive approach, and identifying and addressing inconsistencies early, providing stronger, evidence-based support for compliance and reducing the risk of disruption.

More broadly, it reinforces the need for resilient supply chains built on independent verification of the physical product, ensuring companies can maintain market access and confidence in a rapidly evolving regulatory landscape.

Kyungbang has become the first spinning mill to join Oritain’s membership programme. What motivated this decision, and how important is it to Kyungbang and the Vietnamese textiles industry?

The future of textile traceability: Building trust through science
Kyungbang chairman Joon Kim

Kim: Kyungbang believes that a trusted supply chain will be one of the most important competitive advantages for the textiles industry in the years ahead.

Joining Oritain’s membership programme reflects our long-term commitment to transparency, traceability, and responsible sourcing.

As the first spinning mill to join the programme, our goal is not simply to meet customer expectations, but to help strengthen supply chain credibility and contribute to setting a higher standard for the industry.

Kyungbang’s membership spans its operations in South Korea and two spinning mills in Vietnam. As a global yarn supplier operating at the earliest stage of the textiles supply chain, Kyungbang’s commitment to ongoing, programmatic origin verification sets a new standard for the spinning sector, and gives its customers worldwide access to independently verified origin claims backed by forensic science.

Through Oritain’s membership programme, Kyungbang will supply customers worldwide with products verified through independent forensic authentication. We expect this to receive strong support from market participants, and we are committed to ensuring we consistently deliver integrity and responsible trust to our customers

For Vietnam, as the country moves towards mandatory digital traceability for textiles products, Kyungbang’s participation in Oritain’s global membership programme positions its Vietnam operations at the forefront of the industry’s transition from documentation-based traceability to independent, science-backed origin verification, helping strengthen trust, support compliance, and enhance the competitiveness of Vietnam’s textiles sector in global markets.

We also hope this initiative will support the global competitiveness of Vietnam’s textiles industry and further strengthen its reputation as a trusted sourcing destination.

How does joining Oritain’s membership programme align with Kyungbang’s long-term vision for sustainability, innovation, and customer trust?

Kim: At Kyungbang, sustainability extends beyond environmental responsibility to include supply chain transparency and customer trust.

Our partnership with Oritain provides a meaningful foundation for demonstrating these values through independent scientific verification.

We have continuously strengthened not only our product quality and manufacturing excellence, but also our commitment to traceability and responsible business practices.

Going forward, we will continue creating sustainable value by being a trusted partner for our customers and stakeholders.

What innovations is Oritain developing to make provenance testing even more scalable and accessible for the industry?

Lynch: Oritain verifies the product itself using forensic science, rather than relying on documents, certifications or digital systems that depend on supplier-reported data.

Our methodology analyses the intrinsic characteristics of a material to determine whether it is consistent with its claimed origin, providing a tamper-resistant and independent source of truth.

Oritain continues to invest heavily in scientific research and development, extending its forensic origin verification capabilities beyond cotton into additional materials including leather, another of the world’s most highly scrutinised materials due to deforestation concerns. This broadens access to provenance testing across more product categories and enables brands to apply the same rigorous verification standards throughout their supply chains.

Through our membership model, Oritain is creating a global network of origin-verified buyers and suppliers that share a common, science-based source of truth. This approach moves the industry from one-off testing towards programmatic verification at scale, helping suppliers demonstrate credibility to multiple buyers while giving brands greater visibility, confidence and transparency across their sourcing ecosystems. This innovation ensures greater accessibility to the most robust forensic verification programmes and ensures a continuously scalable model across global supply chains.

This delivers greater value by enabling brands to substantiate claims with evidence and giving consumers increased confidence that product origin aligns with what is being communicated.

What additional investments is Kyungbang making to strengthen responsible sourcing, sustainability, and supply chain resilience?

Kim: Kyungbang will continue investing in greater supply chain transparency, operational resilience, and sustainable manufacturing across our global operations.

Our priorities include expanding digital traceability systems, strengthening partnerships with suppliers, improving manufacturing efficiency, and investing in environmentally responsible production technologies.

We will also continue enhancing our responsible sourcing practices in line with internationally recognised sustainability standards to meet the evolving expectations of global customers.

Vietnam is a key manufacturing base for Kyungbang. We will continue investing in technology, people, and production capabilities to support sustainable growth and strengthen our global competitiveness.

About Oritain

Oritain is a global leader in forensic origin verification. Using cutting-edge science, advanced technology, and specialised services, the group independently verifies where products and raw materials come from – protecting brand integrity, supporting compliance, and strengthening supply chain trust and transparency.

Its method is resistant to tampering, court-admissible, and trusted by suppliers and manufacturers, brands and retailers, consumers, and regulators. Purpose driven, it is committed to advancing the scientific techniques and systems needed to identify the origin of the world’s most critical commodities – enabling more ethical, resilient, and accountable supply chains.

The awards were announced on June 26, jointly organised by VIR and Viet Research in their second year, reinforcing their role as a credible benchmark for embedding environmental, social and governance (ESG) in Vietnam.

Leading ESG enterprises for advancing sustainable growth honoured
Photo: Chi Cuong

Based on Viet Research’s assessment methodology, the rankings recognise outstanding enterprises across 16 major economic sectors, including banking, finance and securities, real estate, construction, retail, logistics, technology and telecommunications, tourism, pharmaceuticals, high-tech agriculture, food and beverages, energy, manufacturing, and media.

The honoured companies were recognised for their business performance and for integrating ESG standards into their core strategies, demonstrating a strong commitment to responsible growth and long-term value creation.

According to a survey of ESG100 and ESG10 enterprises, 95 per cent have made concrete commitments to reducing carbon emissions in their production and business operations, while 93 per cent have established targets aligned with net-zero ambitions or broader sustainability objectives.

The findings reflect a growing shift among Vietnamese businesses as ESG moves from a compliance requirement to a strategic priority. Many companies are accelerating investments in cleaner production, technological innovation and corporate governance while strengthening their resilience amid an increasingly competitive global business environment.

Leading ESG enterprises for advancing sustainable growth honoured

Speaking at the ceremony, Le Trong Minh, VIR’s deputy editor-in-chief, said the ESG100 and ESG10 rankings reflect the Vietnamese business community’s growing aspiration for sustainable development. “The enterprises recognised today have integrated ESG standards, green growth and corporate social responsibility into their long-term development strategies,” he said.

He noted that as global competition intensifies and international markets place greater emphasis on governance, environmental performance and social responsibility, ESG has become an increasingly important measure of corporate competitiveness.

“The enterprises honoured today stand out for their long-term vision, innovative management capabilities, and their ability to create sustainable value for shareholders, employees, customers, partners, communities, and the environment,” Minh said.

He added that these achievements demonstrate Vietnamese enterprises are capable of achieving faster and more efficient growth while becoming greener, more responsible and more sustainable.

The organisers also highlighted the broader transformation taking place across Vietnam’s corporate sector. Despite continued uncertainty in the global economy and the country’s ongoing economic restructuring, many businesses have maintained strong growth by embracing innovation, improving governance, and accelerating digital transformation alongside ESG implementation.

Beyond expanding production and strengthening their brands, many companies are pursuing long-term competitiveness through green growth strategies, technological adoption and responsible business practices that generate positive impacts for society and the environment.

These efforts are contributing to the emergence of a new generation of Vietnamese enterprises that are more innovative, more proactive in international integration and more committed to balancing economic performance with social responsibility and environmental protection.

According to the organisers, the annual ESG100 and ESG10 awards honour high-performing enterprises while fostering greater collaboration within the business community. It provides a platform for companies to exchange best practices in innovation, ESG implementation and green growth while exploring new strategic partnerships.

As Vietnam continues its transition towards a greener and more sustainable economy, the programme is expected to further strengthen the competitiveness and international standing of Vietnamese enterprises, supporting the country’s ambitions for sustainable and inclusive development.

Top 100 ESG Vietnam Green Enterprises announced for 2026
Top 10 ESG Vietnam Green Enterprises in key industries. Photo: Chi Cuong
Top 100 ESG Vietnam Green Enterprises announced for 2026
Top 10 ESG Vietnam Green Enterprises in key industries. Photo: Chi Cuong
Top 100 ESG Vietnam Green Enterprises announced for 2026
Top 100 ESG Vietnam Green Enterprises. Photo: Chi Cuong
Enterprises ready for ESG Enterprises ready for ESG

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